Argentinians view water as a cornerstone of sustainable development demanding significant reforms

December 10, 2024

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Cámara Argentina del Agua (CAA) conducted a study aimed at understanding public perceptions, concerns, and behaviours related to water management in Argentina. It focused on how water influences daily decision-making, corporate accountability, and national priorities, emphasising the sustainable use of this vital resource.

Findings form the study suggest that Argentinians view water as a cornerstone of sustainable development and are demanding significant reforms from industries, the government, and individuals. This shared responsibility is pivotal to balancing economic growth with long-term environmental stewardship.

Below are details of the study and key findings.

Technical Details:

  • Study Type: Online survey
  • Sample Size: 1443 respondents (Argentine adults with internet access)
  • Error Margin: ±2.6%
  • Research Period: September 23-30, 2024
  • Methodology: Data collected via semi-structured questionnaires, analysed with SPSS.

Key Findings:

  1. Relevance of Water in Daily Decisions:
    • 64% consider water a critical factor when deciding where to live.
    • Over half (58%) would change brands for those with more responsible water practices, a trend stronger among women and people aged 55+.
  2. Public Awareness and Knowledge:
    • 75% recognise regional disparities in water availability.
    • However, 70% are unfamiliar with the term “water footprint””. Misconceptions about its meaning are widespread.
  3. Corporate Responsibility and Trust:
    • 88% are concerned about industries’ water use, but scepticism persists regarding their plans to mitigate water crises.
    • Respondents expect transparency, with 69% prioritising information on wastewater management and 56% on total water usage.
  4. National Priorities:
    • 70% believe ensuring sustainable water management should be a top domestic priority over contributing to global efforts.
  5. Environmental and Health Concerns:
    • The public identifies major consequences of irresponsible water use, such as water scarcity (71%), pollution (68%), and harm to biodiversity (62%).
    • Future challenges include climate-related issues, with 41% citing water scarcity as Argentina’s primary concern.
  6. Perceptions of Industries:
    • Agriculture, food and beverage production, and energy sectors are viewed as the highest consumers of water.
    • Respondents demand technological investments in recycling and efficiency, as well as cultural shifts within companies.

Read the full report (in spanish): Los argentinos y el agua.